This is a groundbreaking booth design specifically crafted for the participation of Lynk & Co in the ChinaJoy exhibition. The project deeply integrates the modern urban image of the brand's "Urban Playground" concept with dimensional culture, transforming the booth into an accessible dimensional story space through the creative form of a giant pop-up book. By employing two-dimensional and anime-style design techniques, we reinterpret the brand's classic image, creating a pop-up book-style booth that is unfolding, allowing the brand story to reach young audiences in an intimate and imaginative way.